steve garfield

After attending PodCamp Western Mass 2, I found a lot of questions and notes scribbled on my notepad; here were some of things rattling around my head:

  • I wonder what it would be like if nobody was writing on their laptops and phones during sessions. That means no Twittering. Personally, I can’t pay attention to a presentation or discussion while at the same time writing Tweets. I can jot notes down on my little yellow pad, though, and still follow a conversation.
  • Maybe it’s a personal phobia, but I need a schedule of sessions ahead of time. I like planning my day to optimize the learning I can do in one day.
  • PodCamps at educational institutions are the way to go. They have all the facilitates needed to learn.
  • Maybe having two colors of name badges would be a good idea; self-identified “nubies” would have their own color. It’s a good conversation starter and everybody can make sure the nubies are getting the info they want or need. How about corresponding the nubie color with useful sessions on the schedule?
  • Was there a Facebook session? Wouldn’t make any difference to me because I gave up using it two years ago over privacy concerns. “Social as I want to be” is something I think about when using social media.
  • Surprised there was only one podcasting session.
  • I really like Steve Garfield. I’m kind of a shy person, so his positive vibe, confidence and outgoingness inspires me. I remember him at PodCamp Boston 1 and thinking, “who’s this geek running around with a video camera?”
  • Getting one of my clients (a nubie) to PodCamp turned out to be a good idea. He was able to dip his toes into the social media community, learn a bit, and gain the confidence that he could learn these skills. Plus, we had a great wrap-up meeting at The Tavern in Westfield.
  • PodCamp is not the place to find clients. Concentrate on learning and networking, and that may payoff in a referral. Maybe. Otherwise, don’t worry about doing business.
  • It’s interesting how people interact with the unemployed. It’s like we have a communicable disease with a social stigma that shouldn’t be mentioned in polite company. This observation isn’t unique to the PodCamp community at all, but I did a little experiment during PodCamp Western Mass. On one of the conversation starter stickers I wrote “unemployed,” and to make sure it was seen, I put those stickers on my back. Conversations were started based on the other stickers, but nobody talked to me about being unemployed.
  • I liked the wide variety of skill levels that came to PodCamp. When I heard this dude ask how to register a URL (I think he called it “getting my name”), it blew me away. I take for granted how much learning I’ve done.

Did you have anything rattling around your head after PodCamp Western Mass?

Photo (CC) from stevegarfield

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union membership

If you’re a reporter and have a certain perspective on life, don’t let that get in your way of telling a good story. At least that’s my read on this post on the New York Times Economix blog, titled “Who Belongs to Unions?“.

First, you need to know that many people just read the titles of news stories. If you include a graphic with the story, like the Times does in this post (the same graphic I included above), it’s pretty much assured that not many people will read further. In this case the post title doesn’t really reflect the interesting story of these labor statistics, a story that’s outlined by the source of the graphic, The Bureau of Labor Statistics.

In the BLS story, titled “Union membership declines in 2009“, the important information is that … drum roll, please … union membership declined by 3/4 of a million people in 2009. The NY Times took an important story and turned it into a trivia question by ignoring the job loses and looking at what sectors had union jobs.

Bah.

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5 Questions for Domino’s about their new pizza marketing

February 1, 2010
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We’re in the midst of a media blitz by the Domino’s Pizza shop. Apparently they recently heard their pizza sucked, so they decided to do something radical: make the pizza better. What’s left unsaid about this media campaign, why it’s so revolutionary, is that in the past they might have simply hired a new ad [...]

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Fill You Up With Smarts – Weekend Links For January 30, 2010

January 30, 2010
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UMass Amherst has a new branding effort. Why don’t they just improve the University instead of worrying about the brand message? How about stop cutting tenure track faculty? Considering one of your brand themes is “smart”, you might want to stop the faculty slide. Tenure faculty at UMass Amherst has dropped nearly 250 since 1988 [...]

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Jay Leno’s blind spot – the most surprising revelation of the Oprah interview [video]

January 29, 2010
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Jay Leno has a large blind spot when it comes to dealing with humans, which Oprah revealed during her interview with the milquetoast comedian on Thursday. It even caused Oprah to catch her breath, making her circle back and confirm Leno’s answer.
What is that blind spot? He seems to have a hard time dealing with his [...]

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Who was the master live blogger of the Apple iPad announcement?

January 27, 2010
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I just finished following the live blogging from 3 different sources: MacWorld, the NY Times, and Engadget. Why is this important? Well, if you’re interested in the live blogging of events, this is a good hint at where to look in the future. Until now, I was never sure myself; now I know who’s got [...]

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Pope wants priests using social media, but probably not THAT way

January 27, 2010
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Did you know the Catholic church had something called “World Communications Day“? Me neither. Seriously, who would have thought the church was such a proponent of communication when they’ve been pretty much mum about their priests raping boys and girls around the world. Go figure.
[An aside: if you go to the link above you'll find [...]

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Interview: Morriss Partee on PodCamp Western Mass

January 26, 2010
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Coming up on February 6, 2010, a camp is taking place … no, not the kind of camp where you take swimming lessons and drink “bug juice“. PodCamp Western Mass is taking place at Westfield State College, where people will get together to talk and learn about all aspects of social media. PodCamps have been [...]

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Why UMass should improve the brand, then worry about the message

January 26, 2010
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I had this thought: what would happen if an organization, instead of using a lot of effort to improve their brand message, instead did better work that would improve the brand itself? Instead of creating better messages about your product or service, you improved your product or service. Wouldn’t that be a more efficient use [...]

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Using anonymous sources to rehabilitate a mobster’s image

January 25, 2010
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This past weekend The Boston Globe published a story about Boston-based gangster James “Whitey” Bulger and his son (deceased) a girlfriend gave birth to in 1967. In terms of advancing the saga of Bulger’s life (reported to include 19 murders), it doesn’t do much. In fact, the story boils down to an attempt by the [...]

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Wouldn’t you love to watch April baseball in Minneapolis?

January 21, 2010
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The Red Sox are the opening day visiting team at the new Minnesota Twins stadium, which appears to be a great place to watch a game, just not in April (this dude loves the Twins so much he doesn’t mind the cold!).
How does this grab you: they average 3.1 inches of snow in April, with [...]

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Google’s Eric Schmidt imitation of Ed Grimley [pic]

January 20, 2010
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I saw this photo of Eric Schmidt (next to Steve Jobs), and with his pants jacked up near his arm pits, he reminded me the character Martin Short created, Ed Grimley. With his arms doing a Ed Grimley turn, Jobs looks a little shocked.

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